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This Girl Can

Women come in all shapes and sizes and all levels of ability. It doesn’t matter if you’re rubbish or an expert. The brilliant thing is you’re a woman and you’re doing something.


A group of women laughing and walking in a park

Welcome to This Girl Can, the award-winning campaign launched in 2015 and funded by the National Lottery.

We seek to tell the real stories of women who get active or play sport in the way that’s right for them, using images that show what activity really looks like in all its sweaty, jiggly glory.

We never judge and we don’t care what other people think.

Women come in all shapes and sizes with all abilities and from all backgrounds. Some of us are expert sportswomen, some of us are a bit rubbish. It doesn’t matter.

We’re just happy that you’re getting active. And if you’re still not sure that you can, we’re here to help you to figure out the way of getting active that’s right for you.


A group of women in a yoga class

Getting started

Why not join thousands of women, just like you, who want to become more active by taking small steps whenever you want, in ways that work for you?

Find out more

Keep up with the @ThisGirlCanUK community

Two smiling women running on a street

Our story so far

We've been a disruptive force since 2015, when we launched our trailblazing campaign to tackle the gender activity gap and change how women think and feel about exercise.

Read more

Your stories

This Girl Can - With You

We want to inspire women and girls of all shapes, sizes, abilities and backgrounds to get active and with your help we can do this.

Whether you run a class, club or leisure centre, or are just on a one-person mission to help women in your community get active, there’s something for everyone in our This Girl Can Campaign Hub.

Visit our Campaign Hub

A group of women try a fencing lesson using plastic swords